Helping to build the
transportation system of the future

Imagine Mobility Ideathon

Imagine Mobility Ideathon

Seattle is at a critical transition point when the transportation infrastructure we have cannot yet meet the needs of the city we are building.  In October of 2018, Challenge Seattle launched a social innovation challenge at the University of Washington to find bold, adventurous students from across all three campuses who were willing to spend a long weekend exploring the complex transportation challenges of our region. The goal was to generate new solutions for the future of mobility and personal transportation planning.

Students participated in external site visits, customer discovery interviews, and guided innovation thinking exercises. Then teams presented their most promising mobility innovations to an esteemed panel of judges including:



What is an Ideathon?

An Ideathon is a hackathon-inspired weekend-long idea generation event. During this event, transportation agencies and local employers shared changes to the Seattle transportation landscape. They asked students to explore navigation resources, mobility choices, and creative solutions to improve our transportation system and increase awareness for all users.

Judging Criteria

Each team’s solution was judged on:

  • Discovery insights
  • Idea innovation
  • Relevance
  • Equity analysis
  • Public awareness campaign

About Challenge Seattle

Challenge Seattle is a private sector initiative led by 18 of the region’s CEOs formed to ensure that greater Seattle continues to thrive as one of the most vibrant, innovative and globally competitive regions in the world by recognizing the uniqueness of our people, our culture and our pioneering companies. 

Among its four goals, Challenge Seattle seeks to develop world-leading infrastructure that drives our future growth and vitality and improves quality of life. Learn more about Challenge Seattle and its vision for Transportation in the Seattle region here.


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